Case studies
Detailed breakdowns of real projects: the context, what we tried, what the dashboards showed and what I learned.
Home interiors · Jun 2025 – Present
Lead generation with Meta Ads and Google Ads: ad creatives for different buyer mindsets, intent-led keywords, landing pages, tracking and WhatsApp follow-up automation.
80
Conversions, Google Ads phase 1
1,317
Leads from top Meta ad
2.83M
Meta impressions
144
Conversions, Google Ads relaunch
Retail electronics · Dec 2024 – Jun 2025
Short-form video, Meta lead campaigns and localized SEO for a store-led electronics retailer in Kolkata.
502
Meta leads
₹33.11
Avg. cost per lead
1.56M
Search impressions
1.93M
Facebook views, Feb 2025
More brands I have supported
Beyond these two case studies I have worked across 10+ clients. Detailed write-ups for the brands below will be added as their data is documented.
City Smiles Dental Care
OmChan India
Nutrineeds
Vchem Academy
Devant IT Solutions
Eden Media
Sea to Sky Adventure Sports
City Smiles Dental Care
OmChan India
Nutrineeds
Vchem Academy
Devant IT Solutions
Eden Media
Sea to Sky Adventure Sports